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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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03203_Field_PREX T20.txt
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1996-04-10
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14 lines
a sort of hypertrophy in our visual lives at the
expense of the other senses. This situation exists
even among our scientists who make
assumptions about the natural order of things as
if this order were primarily visual in respect to
uniformity and continuity and connectiveness.
The same situation can be tested in the ordinary
inability to discriminate between the photograhic
and the TV image which is not merely a crippling
factor in the learning process today; it is
symptomatic of an age-old failure in Western
culture. The literate man, accustomed to an
environment in which the visual sense is extended
everywhere as a principle of organization,